ITCareerCoach Training - Coaching » data analyst http://www.it-career-coach.net How To Take Your Career To The Next Level Mon, 06 Feb 2012 01:09:27 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 How to Get a Job in Web Data Analytics? http://www.it-career-coach.net/2011/02/02/how-to-get-a-job-in-web-data-analytics/ http://www.it-career-coach.net/2011/02/02/how-to-get-a-job-in-web-data-analytics/#comments Thu, 03 Feb 2011 00:38:18 +0000 ITCareerCoach http://www.it-career-coach.net/?p=3092

Web Analyst Jobs

Do You Want A Web Analytics Job?


With the ever-increasing focus on setting up an online presence or the increasing competitiveness of online businesses, there is a need for web data analysts who can help web-based business succeed or thrive online.

A web data analyst researches the activities of users as they interact with a website, identifies the measures critical to the survival of the web business and recommends actions in the form of web analytics reports for web managers, online marketing teams or business owners.

In this new global, digital, web-based economy, organizations of all types including non-profits, small businesses or Fortune 500 corporations are increasingly turning to the web for new opportunities, leads, prospects, customers, clients, sales, growth, income or profit.

This drive to put businesses on the web, is one of the most significant business trends of the past ten to fifteen years.

Since putting a business successfully on the web is a competitive, knowledge-based, skill intensive, high-visibility effort, a diverse team of web professionals including web designers, web business analysts, web developers, project managers and web data analysts is critical for success.

So, in this post, I will discuss the skills, qualifications, training and job opportunities of web data analysts in the context of an online or internet-based business.

Who Is A Web Data Analyst?

The web data analyst career is a relatively new profession and the job outlook of web data analysts is for all practical purposes tied to that of the web development or web marketing industry.

In other words, whenever organizations spend more advertising or marketing revenue on their websites or invest in more web development projects, you end up needing more web analysts.

There are three (3) primary qualifications for becoming a web data analyst:

  1. Knowledge of Web Data Analysis Principles

    You need to have a strong understanding of how web user activity data is generated.

    Anytime a user visits a website, detailed information about that user’s interaction with the pages on that website is generated by the web servers hosting the website.

    Web user activity data which is also known as weblogs or clickstream data, can be recorded, analyzed or measured using a number of web analytics tools or techniques.

  2. Handson Web Traffic Tool Experience

    A large quantity of user activity or clickstream data is generated whenever users browse the pages on a website.

    For larger, highly-trafficked websites, the amount of clickstream data generated can quickly become staggering.

    There are two (2) primary tools or techniques for analyzing the data generated by a users interactions with websites:

    1. Web analytics tools may be used to import and analyze the text files generated from users activities on the website.
    2. Web-based javascript files embedded on a web page can be used to transmit users activity data over to third-party services.

    The tools commonly used for analyzing web traffic data include Google Analytics, Omniture, Web Trends and Relational SQL Databases!

    Some organizations prefer to import web traffic data logs into a relational database like SQL Server so that they can write custom Sql Queries against the imported web traffic data.

    One of the reasons why some organizations may prefer to import their web user activity data into a database and analyze it using SQL, is that they want total flexibility or control over which reports are generated or how the reports are calculated.

    Organizations like this, don’t want to be confined to the set of canned reports typically presented by 3rd. party web analytics vendors.

  3. Basic Statistical Knowledge

    If you have basic statistical skills and you are strong at data analysis, you can help marketing managers find out why they are not getting enough sales on their websites based on your own data analysis.

    This type of information is worth a lot of money to internet retailers because if they act on your advice or recommendation and increase their conversion rates or reduce their bounce rates, they can increase sales and make their shareholders or upper management team really happy :-)

    In addition, web analytics reports in most tools are calculated using basic arithmetical measures or statistical calculations.

    For example, the Daily Visitor Report tells web or marketing managers; how many unique human visitors visited their website.

    So, a solid understanding of how each web analytics report is calculated or generated can help your usage of that report in any specific tool (Sql Server, Google Analytics, etc.)

Some of the more frequently used web analytics reports include:

  • Unique Visitors Report – shows the number of new visitors or returning visitors. It also measures the amount of web traffic to a website.
  • Conversion Rate / Bounce Rate Reports – how successful web pages are at selling products/service or leaking the traffic to a website.
  • Bandwidth Utilization Reports – helpful for keeping within web hosting guidelines for bandwidth usage
  • Internal Referrers or External Referrers – top internal or external links referring visitors to the website
  • TOP Visited Pages – pages generating e.g., 80% of the site visits
  • Http Error Codes – for checking the health of your website.

    • Like I mentioned before, what matters is that you understand the purpose of a report and how or why a report is generated.

    Based on this understanding, you can generate the right report for your web development team (who may want to checkup on the health of the website) or the marketing team (who may want to identify the pages that are leaking visitors to the website).

    How Do You Become A Web Data Analyst?

    Regardless of how you generate web analytics reports, the underlying principles are fairly straightforward.

    Once you really understand how web traffic reports are generated, you can generate them either using a custom Sql query or a 3rd. party web analytics tools and still answer fundamental questions about the numbers presented on the report!

    Here a few important web data analysis principles::

    • Most web analytics tools either use the web visitors IP address or a browser-based cookie or both to track the user’s clickstream activity.
    • Web user activity is measured in sessions. A session is an arbitrary number that determines the length or duration of a user’s visit in minutes.
    • Before you generate any web traffic report, you have to remove or filter out activities from spiders, bots or other non-humans. These activities may be segregated into another set of reports.
    • Before you generate any web traffic report, you also have to remove or filter out data generated by objects like pictures, javascript objects, flash or media files on the web page.

    Which Web Analytics Tool Is The Best?

    Questions like which web analytics tool is the best is often asked by tool-minded professionals.

    Why knowledge of a tool is good, what is highly desirable, preferred or best is a strong understanding of the concepts or principles behind the usage of the tool … in other words, understanding the science or art of web analytics is much more important.

    With a solution-oriented mindset, you can learn any tool presented by an employer or sell yourself confidently at a job interview even when you don’t have a required tool listed on your resume!

    A web analysis career offers opportunities to business analysts or data analysts interested in a full-time job or a consulting position within a web development or web marketing group.

    A web analyst with strong business analysis skills can also help customers or employers identify the key metrics that will be useful to the management or marketing team, document and validate these reports or improve the quality of their web traffic analysis efforts.

    At the Data Analyst Boot Camp, you can also learn more about how to analyze Web Traffic Data or write Web Analytics Reports using custom SQL Server queries.

    The Data Analyst Boot Camp as part of our overall career development strategy can help you hit the ground running with practical, relevant, real-world knowledge, skills and experience.

    Take advantage of our relevant career-focused training today and take your career to the next level using our unique learning management system.

    Click here to learn more about how the online, web-based, hands-on data analyst training assignments or practical skill-based data analysis tests will help you keep the edge on your career.


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    ]]> http://www.it-career-coach.net/2011/02/02/how-to-get-a-job-in-web-data-analytics/feed/ 0 A Day In The Life Of A Data Analyst http://www.it-career-coach.net/2010/12/14/a-day-in-the-life-of-a-data-analyst/ http://www.it-career-coach.net/2010/12/14/a-day-in-the-life-of-a-data-analyst/#comments Tue, 14 Dec 2010 21:30:05 +0000 ITCareerCoach http://www.it-career-coach.net/?p=3035

    Data Analysis: Profiting From Numbers

    Data Analysis: Profiting From Numbers

    Data Analysts have the opportunity to work in several different domains or sectors, for example as banking data analysts, retail data analysts, telecommunications data analysts and as marketing data analysts.

    The marketing data analyst role is one of the more common ones and a marketing analyst may be found analyzing databases of prospects, leads and customers for the marketing department.

    In this post, we will take a peak into the day of a marketing data analyst…

    First – Collect and Store Data

    Your first challenge may be to collect and store your data so that you can analyze it. However, if you are lucky, your Information Technology (IT) Department will collect the data for you in a database.

    If that is not the case, you may be able to get them to build you a data entry form otherwise, you will have to enter the data yourself or perhaps build a desktop client for collecting data using Microsoft Access or a web-based database data-entry form using a software development environment like ASP.NET and SQL Server

    Second – Analyze Data

    Perhaps your marketing department just finished a campaign where they advertised on three different channels (Billboards, Direct Mail, Radio and Internet Blogs). You may be tasked with finding out how each of your segments responded.

    To accomplish this, you may use a relational database like SQL Server or a spreadsheet like Excel to find the top performing marketing groups, for example, your best customers may have been referred from blogs that are based in Western Europe.

    Third – Report Data

    You typically have to present your findings to your manager or marketing department in a form that they can digest easily.

    This will usually be in the form of a report but bear in mind that your reports must be customized for the target audience and that there is no one-size fits all solution.

    For example, your marketing department may prefer tracking statistics in the form of ratios or as pie charts / bar charts or they may prefer that you compare one group to another or one time period to another.

    Regardless of their preferences, go over your results and make sure that they are accurate. Ensure that you understand what is causing the results or trends and make sure that your recommendations are as actionable as possible.

    Last – Execute or Take Action

    Finally, you may summarize your analysis and make clear recommendations or calls for action. Granted that not all your findings are actionable but after a while, if no-one is taking action then something may be wrong.

    Either your organization is paying for insight which they are unwilling or incapable of executing or no-one believes you or your calls for action are not clear enough.

    However, if you are detail oriented, you like to working with numbers and you have logical /critical thinking skills required, it may not be long before you have the ears of management and a good ride to the top!


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    ]]>     http://www.it-career-coach.net/2010/12/14/a-day-in-the-life-of-a-data-analyst/feed/ 1     How To Write Complicated Or Complex SQL Queries http://www.it-career-coach.net/2010/01/25/how-to-write-complicated-or-complex-sql-queries/ http://www.it-career-coach.net/2010/01/25/how-to-write-complicated-or-complex-sql-queries/#comments Mon, 25 Jan 2010 10:34:47 +0000 ITCareerCoach http://www.it-career-coach.net/?p=2769

    Master Complex SQL Queries

    Master Complex SQL Queries

    Many database professionals have a hard time writing complex, complicated or advanced SQL queries for the following reasons.

    In a healthcare database project that I consulted on, I had to write fairly complicated and efficient SQL queries for physicians at several practices because of their specialized reporting requirements.

    The real problem was not the complexity of the physicians database but it’s poor suitability to the physicians reporting needs.

    Based on experience gathered from consulting on several database or data analysis projects, I have observed that writing complex or complicated SQL queries, may prove challenging because of the following:

    • Quick and Dirty Database Design: you inherited a bad relational database design and because of that, it takes a number of complex or fairly complicated SQL queries to get answers out of your data.

      For some reason, the database was developed without sufficient thought or planning, limiting the organization’s ability to access its data!

    • Over Normalized Database: you created a perfectly normalized textbook database but now, you need a large number of table joins to access the operational data needed by your organization on a regular basis.

    • Changing Reporting Requirements: the data reporting needs of your organization has grown but your database design has not changed.

      For some reason, you cannot update your database design, so you resort to tasking your database with complex or complicated SQL query statements in a bid to extract answers that it’s not originally designed to report.

    • Complex Data Reporting Requirements: The data reporting requirements of your organization are truly complex and it will typically take a complex amount of SQL query statements to get at your data regardless of how well one designs the relational database.

    • Poor Reporting Requirements: In some cases, complicated SQL queries are written because the data is not well known or understood.

      This is fairly common when SQL queries are written against a large relational data model without understanding the data or relationships between tables in the data model.

      This may also happen when a database developer joins several tables in complex subqueries without realizing that the information could be retrieved from a smaller set of tables.

    • Basic SQL Writing Skills: database developers unaware of the limitations of their SQL query writing skills, may attempt to write SQL queries beyond their skill level.

      This may happen when you are tasked with writing complicated SQL queries without adequate training.

      For example, business analysts, computer programmers or reporting analysts write SQL queries even though that may not be part of their primary functions!

    Writing SQL Queries can get complex or complicated if you don’t fully understand what you are dealing with.

    To succeed, you need a good understanding of your data, good requirements, strong relational database design as well as strong SQL query writing skills.

    Don’t settle for anything less than a clear understanding of your challenge and a strong set of skills for dealing with it!

    If you are facing the challenge of writing complex or complicated sql queries, consider a SQL Training Program like the SQLBootCamp where you are taken step by step through the entire SQL Query Writing process … starting from creating a normalized relational databases to writing basic or advanced sql queries!

    Just so, you know, SQLBootCamp Online Training can help you Get Started Writing Complex Or Efficient SQL Queries.


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    ]]>     http://www.it-career-coach.net/2010/01/25/how-to-write-complicated-or-complex-sql-queries/feed/ 0     Career Outlook for Business Intelligence (BI) or Data Warehousing (DW) http://www.it-career-coach.net/2009/12/09/career-outlook-for-business-intelligence-bi-or-data-warehousing-dw/ http://www.it-career-coach.net/2009/12/09/career-outlook-for-business-intelligence-bi-or-data-warehousing-dw/#comments Wed, 09 Dec 2009 12:15:26 +0000 ITCareerCoach http://www.it-career-coach.net/?p=2736

    Competing on Analytics

    Competing on Analytics


    Microsoft NET Developers are well compensated IT professionals because the workplace demand for skilled Microsoft.NET programmers outstrips the supply.

    On the other hand, being a Microsoft .NET programmer can be tough because of the constant pressure to keep up with new technology!

    So, this post addresses the challenges facing a Microsoft .NET Developer moving to Business Intelligence (BI) / Data Warehousing (DW):

    Considering a Career Move from .NET Development to Business Intelligence (BI)?

    I am currently working as a .net Developer (for the last 4 years mostly on contracting jobs).

    The biggest problem I am facing is not being able to keep up with new .net components coming out everyday.

    On my last project I developed in .net 2.0. Now for new positions, everyone is asking for .NET 3.5 (while 4.0 is looming on ahead).

    I have a friend who is working as a Business Objects Consultant, and I am thinking of switching toward Datawarehousing / BI.

    Would that be a good career move from my side. I think they get paid more and also do not need to keep reading like crazy.

    However I am not sure of how will be the future of Business Objects and is there any chance beyond a report developer.

    Hopefully, when the economy is better, I will be able to get a fulltime job and settled in one place.

    The Career Outlook for Business Intelligence (BI) / Data Warehousing (DW)

    1. High Demand: The demand for Microsoft .NET Programmers is driven by Microsoft’s sheer marketing muscle and corporations customizing various Microsoft software products (like SharePoint and Microsoft Dynamics CRM, Microsoft Office) for Collaboration, Marketing and Sales. etc.

    2. Steep Learning Curve: Microsoft .NET development has a steep learning curve, so you are not alone in feeling overwhelmed.

      .NET programmers have to keep up with multiple versions including .NET 1.0, .NET 1.1, .NET 2.0, .NET 3.0, .NET 3.5, .NET 4.0 in the works … and perhaps another sequel to .NET 4.0 in some secret Microsoft lab!

      As a Microsoft .NET programmer, you are also expected to keep up with multiple related technologies including HTML, XHTML, CSS, SQL SERVER, JAVASCRIPT, XML and more!

    So, what is one to do? On one hand, you have a well compensated .NET programming career and on the other hand, you feel enslaved to the technology because you always have to be learning!

    Considering all these, making a career change from Microsoft .NET Development to Business Intelligence / Data Warehousing may be in your long-term interests.

    So, the question is, what are the career prospects or job outlook for business intelligence and data warehousing professionals like?

    1. Competing on Data: Organizations facing increasing marketplace pressures are turning to business intelligence (BI) projects for solutions.

      Better data and better analytics are needed for faster, more-informed decision making and that is where business intelligence and data warehousing professionals step in to help!

    2. Job Outlook for Business Intelligence (BI) and Data Warehousing Professionals: Leading industry analysts including Gartner and Forrester Research rank Business Intelligence (BI) and Data Warehousing (DW) as top technology priorities for Chief Information Officers (CIOs).

    3. In plain words, there is gold in business intelligence and data warehousing careers and you can tap into it!

    4. How to become a Business Intelligence (BI) or Data Warehousing (DW) professional: Changing careers from Microsoft .NET Development to Business Intelligence shouldn’t be too hard for you.

      Data Warehousing is built on the backbone of strong relational database design, database development and SQL skills and Business Intelligence integrates analytics, database technology and yes, some Microsoft .NET programming.

    5. Leverage existing skills; If you decide on a Microsoft BI / DW Career Path, you can still build customized BI and DW projects using your familiar Microsoft .NET Programming and SQL Server Database Development skills and if you go with other vendors, you can learn their particular Business Intelligence (BI) programming / scripting tools and their database technology, too!

    The good news for you, is that you can leverage or reuse your Microsoft .NET Programming background and your SQL Server database development skills in the BI / DW Market.

    I recommend that you stop looking at business intelligence (BI) and data warehousing (DW) as a reporting job because it is more than that … get a copy of the book titled Competing on Analytics, ok?

    Competing on Analytics

    Competing on Analytics

    This post answers a challenge facing a .NET Developer changing careers to business intelligence and data warehousing.

    If you have a question or a challenge facing your career, post it as a comment on this page and I will answer it for you!


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    ]]>     http://www.it-career-coach.net/2009/12/09/career-outlook-for-business-intelligence-bi-or-data-warehousing-dw/feed/ 9     Learn Data Analysis Online – The Easy Way! http://www.it-career-coach.net/2009/08/20/learn-data-analysis-online-the-easy-way/ http://www.it-career-coach.net/2009/08/20/learn-data-analysis-online-the-easy-way/#comments Thu, 20 Aug 2009 15:32:45 +0000 ITCareerCoach http://www.it-career-coach.net/?p=2291


    Learn Data Analysis The Easy Way!

    Learn Data Analysis - The Easy Way!


    Data Analyst Training Courses Are Usually Not Cheap …

    But Now, By Using The Latest Advances In Technology …

    Data Analysts May Get Trained At Home Or Office …

    For A Fraction Of The Traditional Cost!

    Full + Comprehensive Suite Of Data Analyst Courses In One Training Package!

    • Statistical Principles Course

    • Central Tendency & Dispersion Course

    • Goodness Of Fit Class

    • Curve Fitting Course

    • Control Charting Class

    • Time Series Analysis Course

    • SQL Data Analysis Courses

    • Database Classes …

    • … And More!

    The Data Analyst Boot Camp Is …

    How To Boost IT Skills Rapidly Or Get Hired Fast

    This Is How To Achieve!

    • Location Independent! You may enroll for a course from Tokyo, Japan or Calgary, Alberta, Canada or New York City, USA Or from your city without having to travel.

    • “Affordable” … Data Analyst classes are expensive.
      You pay for Hotel + Food + Travel + Course Fees! A combined Statistics Class + Data Analysis Course + Database class quickly adds up to more than 5,000 dollars. The Data Analysts Boot Camp is less than a fraction of that cost!

    • Convenient You don’t have to be out-of-office, miss deadlines or fall behind at work. You can take your training during office breaks or in the evening hours at home! Whatever is convenient for you, works for us as well!

    • Career-Focused …the Data Analyst training courses match the tasks, assignments or projects you perform for employers on the job guaranteeing that the new skills you gain after training are immediately relevant to your career or employer!

    “No Barriers” to Data Analyst Training!

    • There are no barriers, no distance and no obstacles to your Data Analyst training!

    • We have simplified the learning of Data analysis … so we can guarantee … it will not be intimidating for you!

    • You can stop forking-over thousands of hard-earned dollars to pay for expensive training … Data Analyst Boot Camp provides the big return on investment (ROI).

    • Here at last … the convenient, flexible, affordable Data Analyst training program that delivers on career success.

    Is The Data Analyst Boot Camp For You?

    Top Paying Skills in High Demand

    Become A Data Analyst

    The Data Analyst boot camp is for Data Analysts, Data Analysts, Database Developers, Business Analysts, Quality Assurance (QA) Professionals, Business Managers or IT professionals interested in learning Data Analysis online.

    It covers the entry level to senior Data Analyst’s training requirements including Statistics classes, SQL classes, Database courses, Data Analysis classes and more …

    “It couldn’t be simpler, easier, more flexible, more convenient or more affordable!” And with the low, affordable training price … you have the GO-AHEAD to BEGIN your training!

    What Happens When You Sign-Up?

    • Private Access: You get a secure, private login … which you use for accessing your Data analysis courses.

    • Instructor Led: A Data Analyst trainer or course instructor is assigned to you … for the duration of your training.

    • Progress Feedback / Report Card: You can measure or monitor your progress … with in-built practice tests or quizzes or exams. Your personal report card which is available 24/7 shows your grades or maps your progress.

    • Ongoing Private Mentoring: You may post questions or discussions on the Data Analyst training videos, assignments or quizzes and get one-on-one feedback, help, coaching or mentoring from your Data Analyst Course Instructor.

    • Hands-On Lab Training: You are assigned real-world, practical, hands-on Data analysis projects …. allowing your to put your knowledge to work! Your learning is immediately beneficial to you … because it is transformed into real-world practical skills or experience!

    • Live Or Online Video-Based Training: You do not have to pay extra for the Data Analyst Boot Camp’s step-by-step training videos, study guide or presentations! You may watch the video sessions at your convenience … or as often as you want!

    • Guaranteed Completion Certificate: As you take your training … the online report card creates a detailed transcript from your quizzes, practice tests, assignments or lab-work … the results are mailed to you along with your certificate … at the end of the Data Analysts training program!

    Here at last … the affordable, convenient, effective training that delivers on career success for Data Analysts. Sign-up now to get started.


    Sign-Up For More Information On The Data Analysts Boot Camp …

    The Data Analysts Boot Camp – How Does It Work?

    Learn Data Analysis Online

    Learn Data Analysis Online

    • Anywhere, Anytime, Web-based Learning Management System (LMS)

      • You take your data analyst training from any location because it is always available online using a web-based learning management system (LMS) and real, human course instructors

    • Cutting Edge Learning Management System (LMS)

      • Your training schedule is managed by a learning management system (LMS) which sends personalized links to data analyst videos, hands-on projects and practice tests

      • The LMS assigns time to each training video, practice test or hands-on project and you may finish at a different time, based on your own schedule

      • You submit back hands-on projects for review, grading or feedback to live course instructors using a feature of the LMS

      • The LMS boosts your data analysis skills using quizzes and displays your grades in real-time using a secure, private, online report card

      • The LMS constantly monitors or improves your understanding of course material using multiple learning opportunities!

    • Yes, You Retain Access Rights After Course Completion!

      • The LMS provides you with FULL and PERMANENT access to ALL training videos after course completion

      • You can watch your training videos on the “Resources” feature of the LMS during or after your training

    • Flexible + Convenient + Affordable Training For Data Analysts

      • Yes, you are given ample time to complete each data analyst training videos, practice tests or hands on projects

      • Yes, you can login for training at any time

      • Yes, you may pause training any time because of work or life commitments without any penalty

      • Yes, you may resume training at any time without any penalty

      • Yes, you are not required to login at a specific time or at the same time as someone else

      • Yes, your data analyst training is a “go at your own pace“, anytime, anywhere, anypace training.

      • Yes, you may take some of your training at work (during lunchtime) or at home (after dinner) or on the road (from your laptop)!

    • Data Analyst Training For IT Professionals

      • Your course instructors take you step by step from utter beginner to senior level topics

      • You can start immediately (without paying for entrance examinations or additional pre-requisite courses) because all preparatory, foundational or pre-requisite topics are in-built and included

      • You learn by simply watching course instructors using hands-on instructional videos

      • The Data Analysts Boot Camp covers the requirements for data analyst careers!

    • Yes, You Set The Pace For Your Data Analyst Training

      • Yes, you accelerate or speed-up your data analyst training or customize your learning to your own study time

      • Yes, you may finish training at a faster or slower pace than estimated

      • Yes, you don’t have to start or finish at the same time as everyone else

    • Yes, Your Browser Is Good Enough!

      • All necessary software features are prebuilt into our LMS … so, you won’t be messing around with troublesome software installations

      • And yes that means you won’t be worrying about browser requirements either!

    • Advance Your Career Online AT “The Data Analysts Boot Camp”


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    ]]>     http://www.it-career-coach.net/2009/08/20/learn-data-analysis-online-the-easy-way/feed/ 0     Your Opinion Counts – What Makes A Good Data Analyst? http://www.it-career-coach.net/2009/06/01/your-opinion-counts-what-makes-a-good-data-analyst/ http://www.it-career-coach.net/2009/06/01/your-opinion-counts-what-makes-a-good-data-analyst/#comments Mon, 01 Jun 2009 17:09:37 +0000 ITCareerCoach http://www.it-career-coach.net/?p=1547

    Ask a Burning Question

    Ask a Burning Question

    In reply to a question by a Statistician transitioning to a data analyst career, I posted the article Are Statistics Or SQL Skills Required In Data Analyst Careers?

    My reply also included a Skills Gap Analysis for Statisticians or Mathematicians who want to become data analysts.

    I got a comment from another Mathematician / Statistician which I have posted below.

    Let me know if you have a comment or opinion or feedback on this issue … here is my reader’s comment:

    Jonathan’s Opinion:

    I just read through the article entitled ARE STATISTICS OR SQL SKILLS REQUIRED IN DATA ANALYST CAREERS?

    Kingsley was really to the point in this article. I have a Bsc. in Mathematics with statistics myself. In most if not all organizations data is kept in relational databases. Even in a research based organizations like National Statistical Offices where surveys are done using statistical packages like SAS,SPSS,CSPRO etc, Data is best kept in a relational database especially if one is to analyse the data across many surveys.

    In short Databases are the best Data storage tools while Statistical packages and spreadsheets are best at number crunching.

    To be effective with Databases you need to know SQL So, a combination of Databases skills and Statistical skills makes a good Data Analyst.

    I would therefore encourage all Statisticians, Monitoring and Evaluation Officers, planning officers, Economists etc to learn Databases and SQL.

    What I really like about Jonathan’s opinion is his statement that databases are best at data storage while statistical packages and spreadsheets like SAS, SPSS, CSPRO, EXCEL are best at number crunching.

    Your Opinion Counts … Speak Up!

    What about you …

    • do you agree or disagree with my opinion or Jonathan’s opinion or with the rest of the article?

    • do you have a different take on the issue?

    • do you have another question that I can answer for you?


      • What Is The Toughest Challenge Facing Your Career?



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      ]]> http://www.it-career-coach.net/2009/06/01/your-opinion-counts-what-makes-a-good-data-analyst/feed/ 2 Are Statistics Or SQL Skills Required In Data Analyst Careers? http://www.it-career-coach.net/2009/05/26/are-statistics-or-sql-skills-required-in-data-analyst-careers/ http://www.it-career-coach.net/2009/05/26/are-statistics-or-sql-skills-required-in-data-analyst-careers/#comments Tue, 26 May 2009 19:13:13 +0000 ITCareerCoach http://www.it-career-coach.net/?p=1499

      Are Statistics or Sql Skills Required For Data Analyst Jobs?

      Are Statistics or Sql Skills Required For Data Analyst Jobs?

      This post answers a question about the educational training requirements for a Data Analyst Career.

      If you have a Burning Question or a Challenge that you need help with, Click Here To Ask Your Question and I will answer it fully just as I am answering the question below!

      Is Statistics / Sql Required For Data Analyst Jobs?

      I have a degree in Statistics and I am finding it hard to get a data analyst job even though people from other backgrounds are able to get data analyst jobs.

      If you have not studied statistics or you do not have a mathematical background, how could you analyze data accurately?

      I know that there is a difference between presenting data in charts and graphs interpreting data

      I have seen that firms employ data analysts who do not have statistical or data mining training … so how can they make the critical decisions needed?

      In college I learnt how people without statistical training make errors when they attempt data analysis. However, in the “real world” I see database developers making those same mistakes!

      Do I have to become a database developer to become a data analyst?

      Here is my Answer to the Career Question:

      Yes, your observation is right. There is a difference between learning statistical data analysis in college and becoming a data analyst!

      To understand why this difference exists, you need to look at the data analyst hiring process from the Employers’ point of view and not from a “Statistician Looking For Work” point of view!

      From the employers’ point of view, your statistical skills may not be adequate for the work at hand because the data you will be analyzing resides in relational database management systems (RDBMS) which you may not be skilled in querying even though you have a statistical college degree!

      You actually have to be comfortable with accessing or manipulating data stored in relational database management systems without asking for help from sql developers or database administrators!

      The Gap Between Data Analyst College Education and Data Analyst Careers

      Sometimes there is a gap between the statistical courses taught in colleges and the real-world data analysis job descriptions posted by hiring managers.

      In college, data analysts are often trained to rely on tools like SAS, Excel or Statistical Data Analysis skills only.

      In the real world, employers are looking for a combination of data collection skills, relational database design and development skills, data quality skills, data standardization skills, sql data manipulation skills and sql data definition skills and data analysis skills.

      The statistical data analysis part is needed along with strong relational database software system skills

      The Gap Between College Education And Real-World IT Careers

      In the Information Technology (IT) Industry, there are usually gaps or differences between college courses and real-world IT Career Job Postings.

      For example there is a gap between:

      1. Getting an MBA and Becoming a Business Analyst

      2. Getting a Computer Science Degree and Becoming a Computer Programmer

      3. Getting a Statistics Degree and Becoming a Data Analyst

      Getting a Statistics Degree in college does not necessarily give you an advantage over someone who directly transitions into the data analysis career by first getting the database development skills or hands-on sql programming experience required for careers in data analysis!

      So, even with your background in statistics, you still need to get the additional database skills, sql skills skills and hands-on data analysis experience required by hiring managers for data analyst careers.

      The Direct Path to Becoming a Data Analyst

      The direct path to becoming a data analyst includes getting a combination of statistical skills, data analysis skills and database skills.

      So, the requirements for a data analyst career include:

      1. Database Development Skills

      2. SQL Programming Skills

      3. Statistical Skills

      4. Data Analysis Skills

      If you only have statistical skills and you don’t have relational database management skills, you may not be qualified for an Information Technology (IT) data analyst job!

      So, my recommendation is that you get strong database development skills and strong SQL skills because these are both required in data analyst job postings along with Statistics Data Analysis skills

      NOTE:

      The of hiring Data Analysts is usually done by IT Managers are more familiar with the value of database development skills or SQL programming skills than they are with Statistical tools.

      So, if you really want to get hired as a data analyst, I suggest that you get as comfortable with databases and SQL as you are with Statistics!

      References

      I suggest that you read these articles to get additional background information:

      1. How to Become a Data Analyst

      2. How to Become a Data Analyst or a Report Writer or a Database Developer

      3. The Data Analyst Job Role

      This post answers the question “Are Statistics Or SQL Skills Required In Data Analyst Careers?”.

      If you have a Question about your career, Post IT as a comment on this page and I will be sure to answer it for you!


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      ]]>       http://www.it-career-coach.net/2009/05/26/are-statistics-or-sql-skills-required-in-data-analyst-careers/feed/ 4       What Software Skills Do Business Analysts Need? http://www.it-career-coach.net/2009/03/25/what-software-skills-do-business-analysts-need/ http://www.it-career-coach.net/2009/03/25/what-software-skills-do-business-analysts-need/#comments Wed, 25 Mar 2009 19:29:43 +0000 ITCareerCoach http://www.it-career-coach.net/?p=1292

      Have you noticed the increasing demand for business analysts with stronger software skills or a wider range of skill sets?

      Because this is a top hiring trend, business analysts have expressed concern about the range of skillsets requested for on job postings.

      Some of these strong concerns are often worded as:

      • What software skills do business analysts need?

      • Should business analysts be made to learn computer programming?

      • Which software programs are required for business analysis jobs?

      Along the same lines, one of the concerns expressed is; should business analysts have in depth knowledge of SQL, Access, Customer Relationship Management (CRM) software and Reporting writing software?

      This article provides the needed guidance for the questions bordering on “what software skills are required for business analyst jobs“.

      And while you are reading this, you may also want to read this article on why IT Managers are looking for business analysts with a wider range of skill sets.

      Are Software Skills Required For Business Analysis Jobs?

      The answer to the question: are software skills required for business analyst jobs … is yes and no.

      Some companies hire only for the core business analyst competencies, while others include a wider range of software skills in their job description.

      The core business analyst skill sets does not include knowledge of specific software skills. However, in the current job market, IT Managers are cutting costs by hiring business analysts with a broader range of software skills.,/p>

      Traditionally, business analysts have had to learn the specific software used by a business after they get hired. Now, IT Managers are changing track by making some of these software skills required for hiring!

      Which Software Skills Are Required For Business Analyst Jobs?

      I will divide the software skills needed for business analyst jobs into three groups.

      The first (A) group refers to the software skills required for ALL business analyst jobs.

      The second (B) group includes the software skills that are a nice to have or frequently asked for.

      The third (C) group represents the software skills that are not usually required.

      1. Software Skills Required For ALL Business Analyst Jobs (A List):

        These include office productivity software tools like Microsoft Word, Microsoft Excel, Microsoft PowerPoint and Outlook.

        These software tools are frequently used in the day to day tasks of a Business Analyst.

        These software tools are also required for a business analyst position whether they are stated clearly on the job description or not.

      2. Nice To Have Software Skills For Business Analyst Jobs (B List):

        The nice to have software skills include Relational Database Skills, SQL skills, Data Analysis skills and Report Writing skills.

        Next to office productivity software skills, database software skills are in-demand for business analyst positions.

        Organizations looking to cut costs or reduce It staff may combine the business analyst job role with the data analyst job role or report writer as the IT Manager or Director sees fit! When this happens the IT department will post business analyst job descriptions listing software packages traditionally required for data analyst or report writer type jobs.

      3. Highly Specialized Software Skills Needed For Business Analyst Jobs (C List):

        IT Managers are also hiring business analysts with the specific skills needed for custom or specialized software packages!

        The list of software skills in this list is infinite as it depends on the personal decision or needs of the hiring manager.

        An example is the IT director who wants to hire business analysts with Customer Relationship Management (CRM) software skills or computer programming skills!

        Now, it is impractical to worry about or focus on this list when preparing for the business analyst job market because the expectations and needs are diverse, wide and unpredictable.

        If you are a business analyst with a specialized software skill wanted by a hiring manager, you should highlight that in your resume. If you don’t already have a specialized software skill, you are better of working on the business analysis skills in the nice to have software skills (B List)!

      Should IT Managers Hire Business Analysts with Highly Specialized Software Skills?

      Since only office productivity software skills are required for all business analyst jobs, why do IT Managers then include specialized software skills in business analyst job descriptions?

      1. IT Managers are looking to cut costs by combining the job descriptions for business analysts, data analysts, software developers and report writers.

        With this in mind, business analysts need to be flexible in their approach to the job market.

      2. IT Managers and staffing specialists may write up business analyst job descriptions based on an imperfect knowledge of the core business analyst roles and responsibilities.

        If your boss writes up an imperfect business analyst job description based on misconceptions, about the roles and responsibilities of business analysts, you may providing some guidance by sending your IT Manager or Director the business analyst professional development curriculum downloadable here.

      Who Are The Business Analysts With A Broad Range Of Software Skills?

      Some business analysts really want to stay out of computer programming or data analysis or report writing or learning specialized software programs.

      If a business analyst with that mindset is hired for a role that requires learning or working with a broad range of software skill sets, that business analyst will under-perform.

      If you are an employer hiring for business analysts with software skills, you may want to first hire for business analysts with SQL or Relational Databases or Data Analysis skills and then train the new business analyst hire on the list of highly specialized software skills needed by your company.

      More Information On How To Improve Business Analysis Skills

      The Business Analyst Boot Camp training is a practical, job-focused, web-based, instructor-led, video-based training program for business analysts.

      The Business Analyst Boot Camp training is a complete, end to end training program that covers both beginner and advanced business analysis courses including requirements analysis training, UML training, Use Case training.

      The Business Analyst training program is designed for the practicing Business Analyst who wants to learn or master business analysis skills for the day-to-day job requirements.

      The Business Analyst training program has an in-built diagnostics, testing and certification process and an online reporting tool that features your grades or scores as you (the Business Analyst) work your way through practical business analysis activities or watch the various business analyst training videos.

      The Business Analyst training provides real savings and return on investment (ROI) for individuals or corporations looking to manage business analyst training costs.

      The cost of business analyst training is easily $5,000 or more for a series of business analysis courses that only covers one core skill or business analyst competency (e.g. UML Training).

      Therefore, an IT Manager or business analyst looking for business analyst training that covers all the core business analysis competencies will have to invest in excess of ten thousand dollars.

      That is why, we are only guaranteeing the current price of the Business Analyst Boot Camp for a limited time!

      Right now, you can get the complete, end to end, beginner to advanced training across all business analyst competences in the Business Analyst Boot Camp for a discounted price.

      We also have a discount program for corporations sending 2 or more business analysts for training. Click here to learn more.

      For a limited-time, we are running a special for Business Analysts who want to broaden their skill sets or learn more software skills. For example, with the current special, you can register for both the Business Analyst Boot Camp and SQL Boot Camp for close to the price of one (2-for-1 special). A number of people like yourself are now taking advantage of this offer so, click here to get more information


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      ]]>       http://www.it-career-coach.net/2009/03/25/what-software-skills-do-business-analysts-need/feed/ 19       What Is The Toughest Challenge Facing Your Career Right Now? http://www.it-career-coach.net/2009/02/03/what-is-the-toughest-challenge-facing-your-career/ http://www.it-career-coach.net/2009/02/03/what-is-the-toughest-challenge-facing-your-career/#comments Tue, 03 Feb 2009 16:25:31 +0000 ITCareerCoach http://www.it-career-coach.net/?p=736

      Hello,

      What is the “Toughest Challenge Facing Your Career Right Now”?

      Your challenges may be about how to get a job or how to improve your skills or how to get promoted on the job

      Perhaps your challenges are about how to transition out of or into a business analyst or computer programming or database developer career. Whatever they are, go ahead and post your comment and we will deal with them for you.

      Post your challenging issues as a comment on this post and I would be glad to answer it for you. I may answer it by writing a new article that addresses your concern or by posting a comprehensive reply to your comment

      The concerns or challenges facing you are important to me, so go right away and post your comment

      Thank You,


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      ]]>       http://www.it-career-coach.net/2009/02/03/what-is-the-toughest-challenge-facing-your-career/feed/ 41       Live, Online, Hands-On, Instructor Led, Web Based Business Analyst Training http://www.it-career-coach.net/2008/12/06/live-online-hands-on-instructor-led-web-based-business-analyst-training/ http://www.it-career-coach.net/2008/12/06/live-online-hands-on-instructor-led-web-based-business-analyst-training/#comments Sat, 06 Dec 2008 20:19:27 +0000 ITCareerCoach http://www.it-career-coach.net/2008/12/06/live-online-hands-on-instructor-led-web-based-business-analyst-training/

      If you are interested in registering for Business Analyst Boot Camp, you need to consider the following information:

      Business Analyst Career Roadmap Or Career Planning

      BUSINESS ANALYST BOOT CAMP is for business analysts, data analysts, software developers, managers or IT professionals who want to master the core business analyst skills including:

      a. UML

      b. Requirements Gathering and Analysis

      c. Use Cases

      d. How to define Business Cases

      e. How to define Project Vision and Scope

      f. How to plan the Business Analysis Work

      g. The Requirements Process, Definition and Documentation

      h. Work Flow Modeling

      i. Quality Assurance and Testing

      j. … and more

      Real World, Hands-On, Skill Based Business Analyst Job Training

      The best way to master the business analyst role is to establish the tasks business analysts perform for employers in the real world and perform the same tasks in a training program with guidance, progress monitoring or feedback.

      The study guides used for the BUSINESS ANALYST BOOT CAMP match the tasks, assignments or projects you perform for employers on the job guaranteeing that the skills you gain after training are immediately useful to your employer.

      For a limited time, you may enroll with the discount code:
      EarlyBirdCoupon

      Click here to enroll now:

      Business Analysts …. Learn By Doing

      The more effective way to master Requirements Elicitation or UML or any of the core business analysis skills is by working on real-world assignments as you learn, because your brain is wired to retain and remember 80% of what you do or practice versus 20% of what you read or hear.

      This is why the online BUSINESS ANALYST BOOT CAMP includes practical tasks, assignments and hands-on learning activities that will help you understand the business analysis skills you are learning, faster, better and easier.

      You May Register for Business Analyst Training with the discount code:

      EarlyBirdCoupon

      Click here to begin your business analyst training now:

      Interactive Business Analysis Study Guides or Courseware

      We developed the study guides used in the online BUSINESS ANALYST BOOT CAMP based on the tasks, responsibilities or competencies employers expect you to demonstrate on the job!

      Our study guides and hands on exercises are constantly updated, improved and perfected using feedback on the skills, experience and competencies employers want to see you demonstrate on your resume, job interview or after you are hired.

      Finally, you are guided through an intense, hands-on practical training curriculum that dramatically improves your understanding and retention, competency, self confidence and your ability to perform on the job.

      The outcome of the BUSINESS ANALYST BOOT CAMP training is that you easily demonstrate to employers or hiring managers the technical mastery or competence needed to excel in business analyst roles.

      Jump Start your Business Analyst Training with the discount code:

      EarlyBirdCoupon

      Click here to begin your business analyst training now:

      Business Analysts … Learn On Your Own Time … At Your Own Pace

      One of the core benefits of the online BUSINESS ANALYST BOOT CAMP training is that the business analyst course schedules are guaranteed to match your work or life schedule and not the other way round.

      Here is the reason why:

      You may enroll and participate in your online BUSINESS ANALYST BOOT CAMP courses in the morning, evening, weekend or any time of the week that best fits your schedule.

      You are not forced to adopt a schedule that doesn’t work for you and you are always guaranteed that the classes are flexible or adaptable enough to match your work and personal time commitments.

      For a limited time, you may enroll for training with the discount code:

      EarlyBirdCoupon

      Click here to begin your business analyst training now:

      Business Analyst Training At Home Or In Your Office

      The BUSINESS ANALYST BOOT CAMP training is location independent.

      You may register for a business analyst class from London, UK or Tokyo, Japan or Manhattan, New York or Toronto / Ottawa / Ontario, Canada.

      Here is why this works better for you:

      You can schedule 3 times a week to watch the Business Analyst class videos or work on a class assignment. Or you may prefer to drive home and log-in for your class in the evening hours after attending to your family or working out at the gym!

      Whatever your schedule or situation or location, we will accommodate you!

      Remember … For a limited time only, you may enroll with the discount code:

      EarlyBirdCoupon

      Click here to register for business analyst training now:

      Business Analyst Training Is So … Not Cheap!

      Business Analyst courses are usually expensive. Typically you have to pay more than $1,000 for a UML course or a Use Case class or Requirements Analysis course.

      You also have to pay for a 2 to 5 day hotel stay + travel expenses + meals, while missing your work. So, if you had to attend a UML + Use Case + Requirements training, you or your employer will have to fork over $5,000 or more!

      However for a limited time … you can get trained on the core business analyst competencies for a fraction of the total cost!

      So, why register for multiple business analyst courses, when the Business Analyst Boot Camp class says it all?

      Make a substantial saving with the discount code:

      EarlyBirdCoupon

      Click here to begin your business analyst training now:

      The Next BUSINESS ANALYST BOOT CAMP Class Begins Now … all you have to do is take a minute to invest in your career, your skills and your future by taking your training:

      Click here to register for business analyst training now:

      To Your Career,

      The BUSINESS ANALYST BOOT CAMP Team

      Click here to enroll with the discount code: EarlyBirdCoupon

      If you found this information helpful, Click here to follow me on Twitter


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      ]]>       http://www.it-career-coach.net/2008/12/06/live-online-hands-on-instructor-led-web-based-business-analyst-training/feed/ 0       How To Become A Data Analyst http://www.it-career-coach.net/2008/02/27/how-to-become-a-data-analyst/ http://www.it-career-coach.net/2008/02/27/how-to-become-a-data-analyst/#comments Wed, 27 Feb 2008 21:26:47 +0000 ITCareerCoach http://www.it-career-coach.net/2008/02/27/how-to-become-a-data-analyst/

      How To Become A Data Analyst

      How To Become A Data Analyst

      The data analyst career is one of the popular Information Technology (IT) career tracks available today.

      The term data analyst is loosely associated with business data analysts, systems analysts, database analysts, reporting specialists, data researchers, statistical data analysts or marketing data analysts!

      However, in this article, I will explain who a data analyst really is and provide a career roadmap or plan for becoming a data analyst.

      Who Is A Data Analyst?

      The term data analyst refers to someone who works with data or makes sense of the information buried in raw data or draws inferences and conclusions from it.

      A data analyst is someone who performs queries or mines data for information or nuggets of insight and information.

      According to Wikipedia, data analysis is the process of looking at or summarizing data with the intent of extracting useful information and developing conclusions.

      What Is The Job Outlook For Data Analysts?

      There is an increasing need to aggregate information in databases and analyze, research or query it for meaning, clues, trends or insight that will help organizations do better or become more competitive in their marketplace.

      This trend to store and analyze vast quantities of data at every level of business has spawned the “Analytics” industry.

      For example, when you visit a website at Amazon.com or NetFlix or Ebay, your visit history is stored and analyzed by a group of people known as web analysts who specialize in analyzing web visitor data.

      The data analyst is growing in importance because of the trend towards storing and analyzing increasing amounts of data, so that organizations can compete based on insight, information and intelligence gleaned from their databases.

      Data Analyst Roles and Responsibilities

      If you are looking for a data analyst job or position, make sure you can demonstrate the skills listed below on your resume when you apply for a data analyst position:

      1. You must demonstrate the ability to analyze large data sets
      2. You must show an expert ability to analyze, research or query data using SQL
      3. You must have the ability to report on data using enterprise, industry standard reporting tools like SQL Server Reporting Services, Crystal Reports and Business Objects
      4. You must have logical, problem solving skills.
      5. You must have strong analytical skills
      6. You must be able to present, interpret, discuss or write about the conclusions, inferences and results gained from researching data
      7. You must be able to analyze data in Excel, prepare Excel spreadsheets or PowerPoint presentation to explain your results.
      8. You must be able to research concepts and issues on the Internet using search engines and other web based research tools

      Data Analyst Job Interviews

      Job interviews typically address all the positions on your resume.

      So, if you present a data analyst resume to an employer, you must be able to talk intelligently about all the positions, skills and responsibilities listed on that resume.

      In addition, you may expect a data analyst job interview to include database design interview questions, database development interview questions, and SQL interview questions.

      So you will must have SQL coding and Database Development skills.

      You also need to have a strong mastery of a variant of SQL like T-SQL and database development on a specific enterprise database platform like Microsoft SQL Server.

      Here is a link you can use to get all the data analyst education (statistical data analysis), relational database training and SQL query writing training you will need to fulfill your data analyst roles and responsibilities. Click here for more information on online data analyst training.

      Finally, you need to understand trend analysis . For example, given a SQL Server marketing database, you need to be able to search for patterns or identify trends using SQL queries or T-SQL queries to be exact.

      How Do Data Analyst Jobs Compare To Business Analyst Jobs Or Computer Programmer Jobs?

      1. How does a data analyst job compare to a business analyst job?

      One way of comparing the data analyst’s job to the business analyst’s job is to say that the data analyst majors on database analysis or data analysis while the business analyst focuses on business process analysis.

      The data analyst is expected to be an expert at querying databases using SQL, writing reports in Crystal Reports, Microsoft SQL Server Reporting Services or Business Objects and analyzing or presenting data in Microsoft Excel.

      On the other hand, the business analyst focuses on requirements analysis, UML, Use Cases and business process improvement.

      2. How does a data analyst job compare to a computer programmer job?

      Computer programmers focus more on the design and development of database applications and software applications.

      Computer programmers need to master all aspects of the software development life cycle, database design, database development, web and windows application development and data reporting.

      Data analysts focus on database analysis, database design, data preparation, data quality and data reporting.

      Online Data Analyst Training Opportunities

      One of the technical skills that is most in demand for data analyst positions is the ability to research data stored in relational databases like Oracle, MySQL, Microsoft Access (MS Access), Microsoft SQL Server using SQL.

      The beginner to advanced online data analyst training offered on Data Analysts Boot Camp covers the training requirements for data analyst positions.

      Be sure to register at Data Analysts Boot Camp for more information on data analyst online training opportunities.


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